1. Who is responsible for the data
MILLO is operated by Eagle Fire Digital Ltda, CNPJ 54.995.320/0001-58, based in São Paulo/SP, Brazil. We are the controller of the personal data processed in the app. Contact: petsbrsuporte@gmail.com.
2. What data we collect
We collect only the data needed to provide and personalize the MILLO experience:
| Category | Examples | Why we collect it |
|---|---|---|
| Account data | Name, email and login identifier (Apple or email) | Create and authenticate your account |
| Your dog's data | Name, breed, age, size, routine, behavior and health information you provide | Build and adjust the personalized plan |
| Images captured with the camera | Photo of your dog, photo of the dog-food packaging and photo of feces that you capture in the app | Analyze breed and behavior (dog photo), read the food label (scanner) and assess intestinal health (feces). These images leave your device and are sent to an external AI provider for processing |
| Usage data | Progress on the path, screens visited and interactions | Improve the experience and functionality |
| Technical data | Device type, operating system and app identifiers | Compatibility, security and support |
Payments: subscriptions are processed through the Apple App Store. We do not collect or store your card details.
3. How we use the data
- Create your account and enable access to the app;
- Build and adjust your dog's personalized plan;
- Provide the app's features;
- Improve functionality, security and experience;
- Provide support;
- Comply with legal obligations.
4. Artificial intelligence
Some features use AI to generate personalized guidance based on your dog's information. This guidance is informational and does not replace a qualified professional.
When you use the camera to analyze your dog's breed and behavior, read a dog-food label (scanner) or assess intestinal health from feces, the image leaves your device and is sent to an external AI provider (OpenRouter) for processing. OpenRouter may in turn forward the processing to underlying AI model providers, which may change over time. We use the image only to generate the analysis result; we do not use it to train AI models nor keep it beyond what is necessary for that purpose. Processing by the external provider is subject to its own privacy policies.
5. Data sharing
We do not sell your data. We share data only with the providers needed to operate the app: Supabase (database and authentication), OpenRouter (AI processing), PostHog (analytics), Superwall and Paywallo (subscription management) and Apple (payment processing) — or when required by law.
6. Storage and security
We apply technical and organizational measures to protect the data. We keep it for as long as necessary for the purposes or as required by law.
7. Your rights
- Confirm processing;
- Access your data;
- Correct incomplete or outdated data;
- Request anonymization, blocking or deletion;
- Request portability;
- Request deletion;
- Withdraw consent.
To exercise these, email petsbrsuporte@gmail.com. You can also delete your account in the app.
8. Data deletion
You may request deletion of your account and data at any time, except where legal retention applies.
9. Children's data
MILLO is not intended for anyone under 18 and does not knowingly collect children's data.
10. Changes
We may update this Policy. Relevant changes will be reflected in the date at the top.
11. Contact
Email: petsbrsuporte@gmail.com
Controller: Eagle Fire Digital Ltda — CNPJ 54.995.320/0001-58 — São Paulo/SP, Brazil.